I’ve spent 30 years helping leadership teams make smart decisions about growth, investment, and strategic direction. I’m not for everything — and that’s the point. I focus where sharp thinking and decisive moves actually shift outcomes.

I’ve worked in consulting, venture, private equity, and as an operator — always in high-stakes moments where the right call matters most. I started in strategy consulting at Mitchell Madison Group, then moved into strategic investing and development at Morgan Stanley and JPMorgan Chase. Later, I ran a search fund and led a healthcare business through a complex and challenging situation.

I hold an MBA in finance and marketing from Kellogg at Northwestern.

Across hundreds of situations — across sectors, stages, and strategies — I’ve seen what happens when decisions are made on instinct alone, without the precision to back them up. Clients don’t come to me for a canned framework; they come for sharp thinking, disciplined models, and a partner who knows how to move ambitious ideas forward. I use my Strategic Narrative Architecture to frame the decision, model the future, and align leadership — so conviction holds and momentum sticks.